Articles & Tips:Marketing Trends

5 Best Practices for Ethically Marketing Fast Food to Children

By Paul Alyar, SB Fort, Kassidy Gamble, Ali Lasday, and Emily Siegel

As children represent a large portion of this growth, marketing to children could cause future implications for your brand’s reputation.

Follow these five steps to market fast food ethically. 

  1. Advertise Kid Meals on Adult or Family Shows 


5 Assertions For The Future Of Digital Marketing

By Will Alverson

With all of these changes, it is a great time to step back and re-evaluate what it means to be a marketer and where our profession is moving. This past June, I graduated from the University of Denver with a degree in marketing. I spent my time in...