Articles & Tips

Meet The Board | Danielle Shearer

By AMA Colorado

This August, we chose our Graphic Design Coordinator, Danielle Shearer. Danielle joined the AMA Colorado Board this year and has been creating the graphics for our events as well as helping develop the strategy for future design work.

Get to...

Letter from 2020-2021 AMA Colorado President, Corey Lakow

By Corey Lakow

To our AMA Colorado members and community,


AMA Colorado Board Virtually Kicks Off The New Year

By AMA Colorado


Every July, AMA Colorado kicks off a new board year by meeting to discuss goals and strategy for how we can better support our members. With 2020 being such an unusual year, our team is facing the challenge of how to create unique experiences...

JOIN The AMA COLORADO For Just $149 (Formerly $300)

By AMA Colorado

We are excited to announce that AMA membership is now $149 per year (previously $300) to help you more easily access AMA tools and resources you need to lead through the challenges ahead.

Membership through AMA Colorado provides you with the...

Join The AMA Colorado Now For $149

By AMA Colorado

Membership through AMA Colorado provides you with the resources necessary to take charge of your career, meet other marketers, gain skills, and be part of the largest professional marketing organization in the world.

12 Proven Conversion Optimization Strategies to Get Your Visitors to Take Action {Partner Post}

By CapSumo

Here are 12 ways marketers can optimize their web presence to encourage site visitors to engage with their pages and, ultimately, convert:

  1. Add a guarantee

Include a no-questions-asked refund policy on all purchases. This reduces risk, and...

Ethics In Social Media: Managing Data And Consent

By AMA Colorado


Do you remember when Social Media networks existed solely for the benefit of users? In the early days of social — think Six Degrees in 1997, or Friendster in 2002 — these platforms served the singular purpose of providing people with digital...